For example:
I am going to invest heavily in $GEM
Goldman Sachs ActiveBeta® Emerging Markets Equity ETF
ETF Price & Overview
What's the thesis??
The Ticker symbol.
That's it. Nothing else. Nor do I care, because I dont understand most of it. The ticker name is hot in the soyjak memeplex, so I believe it will moon. Buying LEAPS and shares.
Now if you guys like that, help the cause with memes, narrative construction, and spreading the word.
It is like this with all financial markets, except with extremely boring explanations most of the time